--- title: Blog description: J & Mae Marketing's blog for sharing content related to marketing services --- [Skip to content](https://www.jandmaemarketing.com/blog/all#main-content) [![JMAe Transparent BG](https://www.jandmaemarketing.com/hs-fs/hubfs/JMAe%20Transparent%20BG.png?width=225&height=112&name=JMAe%20Transparent%20BG.png)](https://www.jandmaemarketing.com) - [About](https://www.jandmaemarketing.com/about) - [Approach](https://www.jandmaemarketing.com/our-approach) - [Services](https://www.jandmaemarketing.com/services) - [Blog](https://www.jandmaemarketing.com/blog) - [Workshops](https://www.jandmaemarketing.com/workshops) Open main navigation Close main navigation - [About](https://www.jandmaemarketing.com/about) - [Approach](https://www.jandmaemarketing.com/our-approach) - [Services](https://www.jandmaemarketing.com/services) - [Blog](https://www.jandmaemarketing.com/blog) - [Workshops](https://www.jandmaemarketing.com/workshops) - [Contact Us](https://www.jandmaemarketing.com/contact-us) [Contact Us](https://www.jandmaemarketing.com/contact-us) The J & Mae blog # Practical marketing for the people *actually doing it.* Short, useful posts on branding, content, social, and search. Written for small business owners, not for other marketers. [![](https://www.jandmaemarketing.com/hubfs/Seasonal%20Cozy%20Workspace%20Collage.png)](https://www.jandmaemarketing.com/blog/content-ideas-for-busy-seasons) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [Content Ideas for Busy Seasons](https://www.jandmaemarketing.com/blog/content-ideas-for-busy-seasons) ![Picture of J & Mae Marketing](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [J & Mae Marketing](https://www.jandmaemarketing.com/blog/author/j-mae-marketing) October 1, 2026 When business gets busy, marketing is often one of the first things to fall to the bottom of the... [Read more](https://www.jandmaemarketing.com/blog/content-ideas-for-busy-seasons) [![](https://www.jandmaemarketing.com/hubfs/Q4%20Game%20Plan%20Blog.png)](https://www.jandmaemarketing.com/blog/your-q4-marketing-game-plan) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [Your Q4 Marketing Game Plan](https://www.jandmaemarketing.com/blog/your-q4-marketing-game-plan) ![Picture of J & Mae Marketing](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [J & Mae Marketing](https://www.jandmaemarketing.com/blog/author/j-mae-marketing) September 1, 2026 Q4 has a way of sneaking up on you. One minute it’s September, and the next you’re juggling... [Read more](https://www.jandmaemarketing.com/blog/your-q4-marketing-game-plan) [![Sunlit Minimalist Workspace with AI Chat Laptop](https://www.jandmaemarketing.com/hubfs/Sunlit%20Minimalist%20Workspace%20with%20AI%20Chat%20Laptop.png)](https://www.jandmaemarketing.com/blog/how-to-optimize-your-business-for-ai-search) [Search Engine Optimization](https://www.jandmaemarketing.com/blog/tag/search-engine-optimization) ### [How to Optimize Your Business for AI Search](https://www.jandmaemarketing.com/blog/how-to-optimize-your-business-for-ai-search) ![Picture of J & Mae Marketing](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [J & Mae Marketing](https://www.jandmaemarketing.com/blog/author/j-mae-marketing) August 14, 2026 The way people search online is changing. Instead of only turning to Google and typing something... [Read more](https://www.jandmaemarketing.com/blog/how-to-optimize-your-business-for-ai-search) [![](https://www.jandmaemarketing.com/hubfs/ChatGPT%20Image%20May%2026%2c%202026%2c%2005_18_08%20PM.png)](https://www.jandmaemarketing.com/blog/what-starting-a-business-during-the-hardest-season-of-life-taught-me) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [What Starting a Business During the Hardest Season of Life Taught Me](https://www.jandmaemarketing.com/blog/what-starting-a-business-during-the-hardest-season-of-life-taught-me) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) June 26, 2026 When I started my business, I thought the hard part would be building it. I thought the challenges... [Read more](https://www.jandmaemarketing.com/blog/what-starting-a-business-during-the-hardest-season-of-life-taught-me) [![Planner, coffee, and laptop on a marble desk](https://www.jandmaemarketing.com/hubfs/Banner%20Image%20what%20to%20post%20blog.png)](https://www.jandmaemarketing.com/blog/what-to-post-when-you-dont-know-what-to-post) [Social Media](https://www.jandmaemarketing.com/blog/tag/social-media) ### [What to Post When You Don’t Know What to Post](https://www.jandmaemarketing.com/blog/what-to-post-when-you-dont-know-what-to-post) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) June 11, 2026 One of the most common things I hear from business owners is, "We know we should be posting… we... [Read more](https://www.jandmaemarketing.com/blog/what-to-post-when-you-dont-know-what-to-post) [![](https://www.jandmaemarketing.com/hubfs/Miles4Moms%20promo.png)](https://www.jandmaemarketing.com/blog/more-than-a-5k-why-miles4moms-matters) [Community](https://www.jandmaemarketing.com/blog/tag/community) ### [More Than a 5K: Why Miles4Moms Matters](https://www.jandmaemarketing.com/blog/more-than-a-5k-why-miles4moms-matters) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) May 26, 2026 This weekend, J & Mae Marketing has a team of 14 runners participating in the Miles4Moms 5K hosted... [Read more](https://www.jandmaemarketing.com/blog/more-than-a-5k-why-miles4moms-matters) [![](https://www.jandmaemarketing.com/hubfs/stephen-dawson-qwtCeJ5cLYs-unsplash.jpg)](https://www.jandmaemarketing.com/blog/why-most-marketing-doesnt-work-and-what-actually-does) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [Why Most Marketing Doesn’t Work (And What Actually Does)](https://www.jandmaemarketing.com/blog/why-most-marketing-doesnt-work-and-what-actually-does) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) March 11, 2026 If you’ve ever felt like you’re constantly posting on social media, updating your website, sending... [Read more](https://www.jandmaemarketing.com/blog/why-most-marketing-doesnt-work-and-what-actually-does) [![](https://www.jandmaemarketing.com/hubfs/Content%20Pillar%20Blog%20Background.png)](https://www.jandmaemarketing.com/blog/content-pillars-the-secret-to-consistent-content-for-small-businesses) [Social Media](https://www.jandmaemarketing.com/blog/tag/social-media) ### [Content Pillars: The Secret to Consistent Content for Small Businesses](https://www.jandmaemarketing.com/blog/content-pillars-the-secret-to-consistent-content-for-small-businesses) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) February 18, 2026 If you’re a small business owner, content often feels like one more thing on an already full... [Read more](https://www.jandmaemarketing.com/blog/content-pillars-the-secret-to-consistent-content-for-small-businesses) [![](https://www.jandmaemarketing.com/hubfs/Blog%20Img%20021226-2.png)](https://www.jandmaemarketing.com/blog/fall-back-in-love-with-your-marketing-this-valentines-day) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [💌 Fall Back in Love With Your Marketing This Valentine’s Day](https://www.jandmaemarketing.com/blog/fall-back-in-love-with-your-marketing-this-valentines-day) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) February 11, 2026 Valentine’s Day is usually all hearts, flowers, and chocolates, but for business owners, it can... [Read more](https://www.jandmaemarketing.com/blog/fall-back-in-love-with-your-marketing-this-valentines-day) [![](https://www.jandmaemarketing.com/hubfs/SEO%20Blog%20Img.png)](https://www.jandmaemarketing.com/blog/local-seo-for-small-businesses) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [Local SEO for Small Businesses](https://www.jandmaemarketing.com/blog/local-seo-for-small-businesses) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) December 17, 2025 If you’re a small business owner, you don’t need everyone to find you online, you need the right... [Read more](https://www.jandmaemarketing.com/blog/local-seo-for-small-businesses) [![](https://www.jandmaemarketing.com/hubfs/Tis%20the%20Season%20to%20Stop%20Overthinking%20Your%20Marketing.png)](https://www.jandmaemarketing.com/blog/tis-the-season-to-stop-overthinking-your-marketing) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [Tis the Season to Stop Overthinking Your Marketing](https://www.jandmaemarketing.com/blog/tis-the-season-to-stop-overthinking-your-marketing) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) December 1, 2025 Let’s be honest: December marketing has a vibe. Everyone is festive, stressed, tired, hungry, and... [Read more](https://www.jandmaemarketing.com/blog/tis-the-season-to-stop-overthinking-your-marketing) [![](https://www.jandmaemarketing.com/hubfs/Stop%20Try%20to%20Go%20Viral%20Blog%20Image.png)](https://www.jandmaemarketing.com/blog/stop-trying-to-go-viral.-try-being-valuable) [Small Business Marketing](https://www.jandmaemarketing.com/blog/tag/small-business-marketing) ### [Stop Trying to Go Viral. Try Being Valuable.](https://www.jandmaemarketing.com/blog/stop-trying-to-go-viral.-try-being-valuable) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) November 26, 2025 Every business owner wants that lightning-strike moment: the post that explodes, the video that... [Read more](https://www.jandmaemarketing.com/blog/stop-trying-to-go-viral.-try-being-valuable) [![](https://www.jandmaemarketing.com/hubfs/Small%20Business%20Marketing%20Blog%20Image-1.png)](https://www.jandmaemarketing.com/blog/6-simple-ways-to-strengthen-your-small-business-social-media) [Social Media](https://www.jandmaemarketing.com/blog/tag/social-media) ### [6 Simple Ways to Strengthen Your Small Business Social Media](https://www.jandmaemarketing.com/blog/6-simple-ways-to-strengthen-your-small-business-social-media) ![Picture of Marie Repucci](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20Favicon-1.png?width=50&name=JMae%20Favicon-1.png) [Marie Repucci](https://www.jandmaemarketing.com/blog/author/marie-repucci) November 13, 2025 Social media doesn’t have to be a full-time job. For small business owners, it’s about showing up... [Read more](https://www.jandmaemarketing.com/blog/6-simple-ways-to-strengthen-your-small-business-social-media) Keep reading ## Get one useful thing a month. Bite-sized marketing tips for small businesses. No daily sends, no filler, and unsubscribe whenever you like. [Join the list](https://share-na2.hsforms.com/1Mm7jf-p_Ty2hmBBUzT3nhw41fv2c) Rather not do it yourself? ## We can just *handle it.* Everything we write about here is work we do for clients every day, across brand, content, paid media, and reporting. [See what we do](https://www.jandmaemarketing.com/services) [![J & Mae Marketing](https://www.jandmaemarketing.com/hs-fs/hubfs/JMae%20White%20Logo.png?width=380&name=JMae%20White%20Logo.png)](https://www.jandmaemarketing.com/) Stop chasing. 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