Let’s be honest: December marketing has a vibe.
Everyone is festive, stressed, tired, hungry, and somehow inspired all at once. We’re all doing our best.
The magic of this time of year? People crave connection more than perfection.
So if you’re spending hours trying to write THE perfect caption or design a graphic that would make Santa himself weep… please stop. Breathe. Step away from Canva.
Here’s what actually works in December:
- Simple messages
- Real stories
- Behind-the-scenes moments
- Gratitude
- “Hey, I see you. You’re doing great.” content
- Anything that feels human and warm
This is the month to show up, keep it cozy, and let your audience feel like they’re part of your world.